he didn't win, but defo got far because of sympathy vote
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i wouldn't say looks count for MORE than music nowadays but they definitely count for something
depends on style of music and genre as well
adele isnt exactly pop so she can afford to be less conventionally attractive because the demographic she predominantly appeals to is less shallow :Innocent:
For most idiotic children and teenagers, yes. Looks do count more for them.
For me, the music counts and the talent of the instruments/voice.