Well last nights episode was fun. I guessed who was going to win due to the size of the market, the lack of it, the women book had. I don't know why in every series including the main apprentice, a lot of the candidates ignore their market research. It's common sense if the audience your trying to sell it to doesn't like it then its a bad idea. I'm just waiting for the task (if they do it) where they have to buy stock, sell it, see what sells and buy more of it because there's always someone who gets it wrong and buys not enough of what was selling and too much other junk.
The other team had quite a good cook book, it stood out without alienating too many people because the student market is a big one and well if your like me and cannot cook then it would be handy. I liked the comic book design, the humour and the hash tag was quite a clever idea to take it even further brand wise.
The sub team however where diabolical. Reminded me at university where I the producer of the films would get complained at by the director because he'd not given us even a first draft of the script of our film for ages which delayed everything. The stupid thing was that the spelling mistakes could have been easily checked while they had the wait for the photographs yet they made it out as if they where rushed for time - at the end yeah but not while waiting.
Didn't intend to write this much ha





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