Apple Spring Event.

[iBlueBox]

So, Apple have a spring event today, mostly going to be about the Apple Watch,

rumours of new macs though,


should be streamed at 6PM GMT from the Apple website as usual.

[Re-Call]

It would be interesting to get the final spec details on the iWatch & prices!

[GommeInc]

Rumours are the basic model (out of 3) is going to cost $349 and the most expensive will be $10,000. Why anyone needs a $10,000 watch is beyond me but that's just what a tech fan I am friends with on Facebook is saying, with reference to an iVerge article.

[xxMATTGxx]

It's all up on the Apple website now - http://store.apple.com/uk/watch

[iBlueBox]

£599, for the model that I want, will more then likely get it on launch date!

The new Macbook is interesting also!

[AgnesIO]

Absolutely outrageous pricing for a 'smart watch'. Any typical consumer who buys that is an absolute ***. Daily charging, pretty ugly (albeit an opinion), pretty featureless (nothing you can't already do on other devices for way under half the price).

The sad thing is, millions will buy this. Why? Because of a brand.

---

The new Macbook is very, very impressive in terms of its thinness and battery design, although useless for anyone that wants to do anything other than word documents and browsing the web. BUT, it would make a fantastic travel laptop.

[GommeInc]

It's all up on the Apple website now - http://store.apple.com/uk/watch
Is it me or are they missing vital information like approximate battery life? Also, £13,000 for a watch? That's shocking and worryingly some people are that weird to buy one for that much :P

[xxMATTGxx]

The price is shocking to us people for sure. But there is watches out there not made by Apple that range £12,000 or more. But we aren't the sort of people who would go out and buy one of those. It's a special market.

[AgnesIO]

Is it me or are they missing vital information like approximate battery life? Also, £13,000 for a watch? That's shocking and worryingly some people are that weird to buy one for that much :P

In fairness, I would argue that the average consumer is more stupid for buying a £600 'smart' watch. People who buy £13,000 watches are typically very, very wealth (hey, people often pay well in excess of $500,000 - some even go above $1,000,000).

[xxMATTGxx]

Absolutely outrageous pricing for a 'smart watch'. Any typical consumer who buys that is an absolute ***. Daily charging, pretty ugly (albeit an opinion), pretty featureless (nothing you can't already do on other devices for way under half the price).

The sad thing is, millions will buy this. Why? Because of a brand.

---

The new Macbook is very, very impressive in terms of its thinness and battery design, although useless for anyone that wants to do anything other than word documents and browsing the web. BUT, it would make a fantastic travel laptop.

Nothing wrong with buying a branded item - Of course millions will buy it. They wouldn't do it otherwise. All about the profit!

[AgnesIO]

The price is shocking to us people for sure. But there is watches out there not made by Apple that range £12,000 or more. But we aren't the sort of people who would go out and buy one of those. It's a special market.


Indeed - you are quite right. As I say, the price is more shocking for the normal watches - we evidently are not the target market for the £12k one!

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Nothing wrong with buying a branded item - Of course millions will buy it. They wouldn't do it otherwise. All about the profit!

Indeed, it just makes one question whether the capitalist world that everyone lives in is actually a good system to live by...

Literally milking money out of stupid people.

[xxMATTGxx]

Say what you want about Apple but the attention to detail and engineering is awesome.


https://www.youtube.com/watch?v=hajnEpCq5SE&feature=youtu.be

Although, I have no idea what this MacBook product line is aimed at. I would rather stick with the Air or Pro line.

[AgnesIO]

Say what you want about Apple but the attention to detail and engineering is awesome.


https://www.youtube.com/watch?v=hajnEpCq5SE&feature=youtu.be

Although, I have no idea what this MacBook product line is aimed at. I would rather stick with the Air or Pro line.

Something that I commented on myself a few posts up. I can't see anything in the Watch that meets the same ingenious design, though.

[xxMATTGxx]

Something that I commented on myself a few posts up. I can't see anything in the Watch that meets the same ingenious design, though.

I am not a big fan of the current Apple watch design.

[AgnesIO]

I am not a big fan of the current Apple watch design.

Fair. I think Huawei have got the watch design the closest to what I expect, so far.

[xxMATTGxx]

Fair. I think Huawei have got the watch design the closest to what I expect, so far.

Apple will probably get better with the watch design over the years, who knows I suppose. Although I am not looking at getting one or any other smart watch. I am not a watch person haha :P

[AgnesIO]

Apple will probably get better with the watch design over the years, who knows I suppose. Although I am not looking at getting one or any other smart watch. I am not a watch person haha :P

I love a decent watch - but it needs to be made of metal (ie. not leather, plastic or anything else like that!) - right now, though, I can't see what the advantages are to smart watches - I've managed to look at the time on my smartphone perfectly well for a long time :P

[iBlueBox]

Personally, I think the watch prices are standard for any product coming from Apple, The sports one is reasonable but personally I prefer the use of steel on a watch then aluminium and am not a fan of the watch straps for the sports one.

Also I don't see the issue with people buying because of the brand, people do it all the time, happens with fashion all the time and Apple are marketing this in key different markets to appeal to more, e.g. fashion (It's already been in a lot of fashion magazines, Vogue ect and even has stands in Selfridges), but

[GommeInc]

In fairness, I would argue that the average consumer is more stupid for buying a £600 'smart' watch. People who buy £13,000 watches are typically very, very wealth (hey, people often pay well in excess of $500,000 - some even go above $1,000,000).
True, I see no reason to buy a smart watch, especially not the Apple take on a smart watch. They're boxy and look as though they were designed for children. If I had to buy one it would be one of the aesthetically pleasing Android variants. But at the end of the day, smart watches are no match for the sheer power of a smart phone which these are just peripherals for.

Also, if I was that wealthy to buy a £13,000+ watch I would just buy a Rolex which contains more gold/platinum/silver, won't die after 24hours, survive more bashes and possibly be capable of going x amount of metres below sea level :P If you have that cash to splash, you'd do a sound investment on a real watch.

[Metric1]

I can't figure out the MacBook.. I will take the 20% bigger MacBook Air so I can at least charge my laptop and phone at the same time with the USB port.

That being said, I wasn't expecting this at all.. I bought a new MacBook Pro 15" last week thank god they weren't updated!

[xxMATTGxx]

Here's a good article about the new MacBook, it's not aimed for the people who are geeks or power users etc.

http://thenextweb.com/opinion/2015/03/10/apples-new-macbook-might-have-worse-performance-but-youre-missing-the-point/

Although the price tag doesn't make much sense but that's Apple.

[e5]

In fairness, I would argue that the average consumer is more stupid for buying a £600 'smart' watch. People who buy £13,000 watches are typically very, very wealth (hey, people often pay well in excess of $500,000 - some even go above $1,000,000).
Exactly, and all that does is tick! :P

It's pricey A) because of the brand and B) because of the materials on the better models.

If I got one, I'd probably go for the sport. They look pretty good and it's the exact same technology in the cheapest one as it is in the most expensive ones.

I'm not fussed for all the gold and stuff in an apple watch particularly. I don't know how much I'd like it anyway as I think i'd look like a bit of a power ranger!!! but I do want one

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Here's a good article about the new MacBook, it's not aimed for the people who are geeks or power users etc.

http://thenextweb.com/opinion/2015/03/10/apples-new-macbook-might-have-worse-performance-but-youre-missing-the-point/
Well tiny, but I guess that's the point ha :P

[AgnesIO]

Here's a good article about the new MacBook, it's not aimed for the people who are geeks or power users etc.

http://thenextweb.com/opinion/2015/03/10/apples-new-macbook-might-have-worse-performance-but-youre-missing-the-point/

Although the price tag doesn't make much sense but that's Apple.

I cannot get my head around it, still, though. If they said this is the replacement for the Air, I'd get it. But the Air is cheaper, more powerful and still insanely thin and light.

I see the new Macbook more as a proof of concept, that can be used to make extra cash (not bashing them for that - that is just how it looks!).


This new MacBook doesn’t exist to be a powerhouse or an all-day workhorse for the geeks. Not at all; it exists to be the go-to device for people that lug around their laptops all day and don’t care about specs as long as their computer does what they want it to do.

This is what I mean - what is the Macbook Air now for, then??

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Exactly, and all that does is tick! :P

It's pricey A) because of the brand and B) because of the materials on the better models.

If I got one, I'd probably go for the sport. They look pretty good and it's the exact same technology in the cheapest one as it is in the most expensive ones.

I'm not fussed for all the gold and stuff in an apple watch particularly. I don't know how much I'd like it anyway as I think i'd look like a bit of a power ranger!!! but I do want one

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Well tiny, but I guess that's the point ha :P

I think you may be slightly oversimplifying and incredibly designed masterpiece :P Hand assembled by master watchmakers etcetera - as the end of the day, yes - it does tell the time, but to many, it is so much more than that.

[xxMATTGxx]

I cannot get my head around it, still, though. If they said this is the replacement for the Air, I'd get it. But the Air is cheaper, more powerful and still insanely thin and light.

I see the new Macbook more as a proof of concept, that can be used to make extra cash (not bashing them for that - that is just how it looks!).



This is what I mean - what is the Macbook Air now for, then??

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I think you may be slightly oversimplifying and incredibly designed masterpiece :P Hand assembled by master watchmakers etcetera - as the end of the day, yes - it does tell the time, but to many, it is so much more than that.

Trial run to see how many they can sell? I've seen some people say they are getting one but maybe they are the sort of people who really feel the difference in weight between MacBook and the MacBook Air? I'm not quite sure.

I know we will see this new Type-C connector on products over the next few years and not just Apple. But If they got rid of all of the ports and left one on the MacBook Pro range then a lot a people are going to be pissed.

[e5]

I cannot get my head around it, still, though. If they said this is the replacement for the Air, I'd get it. But the Air is cheaper, more powerful and still insanely thin and light.

I see the new Macbook more as a proof of concept, that can be used to make extra cash (not bashing them for that - that is just how it looks!).



This is what I mean - what is the Macbook Air now for, then??

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I think you may be slightly oversimplifying and incredibly designed masterpiece :P Hand assembled by master watchmakers etcetera - as the end of the day, yes - it does tell the time, but to many, it is so much more than that.
Don't get me wrong, I love nice expensive watches!! Infact when I find aload of money, I'm getting a Rolex!

[Chris]

The MacBook is really very pretty, but it's not practical at all for a lot of users. I will stick with the MacBook Pro for now. :P Oh and I do not like the watch at all. I don't like the physical design and the UI isn't anything special either. I think anyone buying into the first generation should think twice, unless they have another 300 quid to sink into the apple watch 2 next year. :P

[ToxicMint]

omg at £13000 for a watch i cannot even at that LOOOL

[AgnesIO]

omg at £13000 for a watch i cannot even at that LOOOL

"i cannot even at that"

Could you repeat that in English, please?

[The Don]

It's amazing to look back at computers and their prices from 10-15 years ago and the computers of today. That new macbook is ridiculously thin. Whilst the watches aren't my sort of thing it's exciting that we're beginning to see the arrival of integrated and wearable technology with these smart watches as well as google glass. I can't wait to see what technology will be like in another 10 to 15 years.


Is it me or are they missing vital information like approximate battery life? Also, £13,000 for a watch? That's shocking and worryingly some people are that weird to buy one for that much :P

There are watches which sell at a price upwards of £100,000. Whilst it's expensive for plebs like us there are people that can easily afford to spend that on a watch so it's not really weird or shocking, just Apple catering to the upper echelons of their target market. I doubt they actually expect to sell many from that price range.

[AgnesIO]

The only thing I would say about the £13,000 watch is that I question whether someone with the cash would go for an Apple "Watch Edition", as opposed to an exceptionally good timepiece from Tag, Rolex, Dior etcetera. It is a bit like cars and the talk of tech companies getting in on cars - it just doesn't make sense to me.

[The Don]

The only thing I would say about the £13,000 watch is that I question whether someone with the cash would go for an Apple "Watch Edition", as opposed to an exceptionally good timepiece from Tag, Rolex, Dior etcetera. It is a bit like cars and the talk of tech companies getting in on cars - it just doesn't make sense to me.

I'm sure that somebody considering spending £13,000 on a watch which will be outdated in a couple of years can afford both.

[AgnesIO]

I'm sure that somebody considering spending £13,000 on a watch which will be outdated in a couple of years can afford both.

The question is whether they would WANT both.

Apple is a good brand, but it isn't a 'luxury' brand on the scale of the aforementioned brands.

[Kyle]

This new wave of smart watches is so baffling to me - the fact that non watch wearers are considering buying them even more so. Will be interesting to see how apple'a standard model of planned obsolescence translates in the world of watches and wearable accessories. People will pay that much for a slightly tweaked phone every year but will they do the same for a new watch design? I'm not so sure. Can't see apple taking control of the well established luxury market either but good luck to them.


Sent from my iPhone using Tapatalk

[Richie]

Am I the only one who thinks the display is going to be ridiculously small + if they make it bigger it'll look stupid and would be far too 'bulky'

[Drew]

The ones with a £13,000 price tag are made of gold and will be available in limited units, so I don't find that shocking at all. They actually look pretty good though, and there will definitely be people who are willing to pay that amount for the exclusivity of it all. As for the MacBooks, I'd say they're targeted at people who are into luxuries and see their devices as more of a fashion accessory. It's not a bad move, the gold one is super gorgeous and I'm sure they'll sell loads of those. They've done some incredible engineering with it too. Personally I find the announcement of ResearchKit most exciting though, and cannot wait to see its impact on medical research.

[e5]

It's perfect for apple fans because it links to their phone etc. I'd only go for apple watch as I'd only go for apple phones and i'd want them to link. I want to get one to see what it's like but I don't think i'd wear it too often.. I can imagine it getting broken easily some how

[AgnesIO]

Lol the only Apple Watch that I thought looked pretty nice is £850. Really.

That makes it £60 more than the 128gb iPhone 6 Plus....

[GommeInc]

Lol the only Apple Watch that I thought looked pretty nice is £850. Really.

That makes it £60 more than the 128gb iPhone 6 Plus....
Which is crazy seeing as it relies on the iPhone to have most of its functionality - and the fact the iPhone does more.

[AgnesIO]

Which is crazy seeing as it relies on the iPhone to have most of its functionality - and the fact the iPhone does more.

Exactly :P It looks nice, but I really cannot get my head around the pricing.

[mrwoooooooo]

https://www.youtube.com/watch?v=KHZ8ek-6ccc

[GommeInc]

https://www.youtube.com/watch?v=KHZ8ek-6ccc
This is worth watching for that infectious laugh :P

[iBlueBox]

Would much rather get the new Macbook than the Chromebook Pixel though any day.

[AgnesIO]

Would much rather get the new Macbook than the Chromebook Pixel though any day.

... so would most people? But then you could also get the new Dell XPS 13 that has smaller bezels, a considerably faster processor, greater graphics and a good selection of ports. It'll cost you £200 less for that, by the way - but yes, it will be 7mm thicker (nooooo) and 300 grams heavier (NOOOOOOOOOO). I know which one I'd go for.

The Macbook Pro line is excellent, and the Air line also serves an obvious purpose. The new Macbook - whilst an impressive feat of engineering - simply doesn't.

[iBlueBox]

Personally, I think the new Macbook is just aimed at those who don't care much about power usage, just general documents, browsing.

But a Dell? God no. If I ever went for a windows machine, rather go for the Lenovo Yoga 3, much nicer design.

[AgnesIO]

Personally, I think the new Macbook is just aimed at those who don't care much about power usage, just general documents, browsing.

But a Dell? God no. If I ever went for a windows machine, rather go for the Lenovo Yoga 3, much nicer design.

So what is the Air for? Hardly a device for anyone who is concerned with anything particularly power hungry.

And it was an example iFool..

[iBlueBox]

So what is the Air for? Hardly a device for anyone who is concerned with anything particularly power hungry.

And it was an example iFool..

Air, is for pretty much the same thing, just another option in the line.

also, I'm no "iFool".

[xxMATTGxx]

While some people are joking around about the new MacBook, some people are seriously considering in getting one on the forums I read. I don't think it's that much of a flop some are saying.

At least it has a full on operating system unlike Chromebooks.

[AgnesIO]

While some people are joking around about the new MacBook, some people are seriously considering in getting one on the forums I read. I don't think it's that much of a flop some are saying.

At least it has a full on operating system unlike Chromebooks.

Who is suggesting it is a flop? Of course it will sell, but from a spectator's viewpoint, it is a pretty ludicrous offering :P

[GommeInc]

Who is suggesting it is a flop? Of course it will sell, but from a spectator's viewpoint, it is a pretty ludicrous offering :P
To be fair, we are moving towards cloud based computing or simply doing away with USBs. It happened to CDs, no it seems to be happening with other external types of storage.

[Andings]

Apple TV
Price drop, nothing else. Other than HBO (which will probably be locked down to USA only), nothing else to look forward to on Apple TV.


MacBook Pro
There's two types of people... those that accept change in technology and those that don't. Gartner Research has proven that as time is progressing, and things are moving to Cloud-based computing, there is less need for external devices. How? Let's look at the general devices used by Computer Users...

External Monitor - This is the only reason you'd need a cable. However time can change this. If the Apple TV can project the Mac onto a TV / Screen, surely that means technology isn't far away from being able to project computers to the monitor directly through similar technologies as the AppleTV and AirPlay.
Keyboard / Mouse - These days, you can get Bluetooth keyboards and mice. Bluetooth means not only no cables, but also no required 'receiver', merely a computer with Bluetooth capabilities.
Printers - These days most of the printers are WiFi Printers, only cable needed, is a power cable to the printer... no cables between computers and printer.

So do I see Apple being able to sell these Macs... definitely.
Do I understand why Apple chose to remove all ports except Headphones and USB-C? Yes particularly with the way technology is changing.

My only concern is that you have to buy the $90 (or whatever the price is) adapter to have different ports from the USB-C such as using my Old 64GB USB Thumbdrive etc.


Apple Watch
My favourite part of the night... Definitely looking to get myself one of them, that's for sure. However, I'll have to save up for it! lol.



Here's my review on it all, on YouTube: https://www.youtube.com/watch?v=oHrL3stwJ5A

[AgnesIO]

Apple TV
Price drop, nothing else. Other than HBO (which will probably be locked down to USA only), nothing else to look forward to on Apple TV.


MacBook Pro
There's two types of people... those that accept change in technology and those that don't. Gartner Research has proven that as time is progressing, and things are moving to Cloud-based computing, there is less need for external devices. How? Let's look at the general devices used by Computer Users...

External Monitor - This is the only reason you'd need a cable. However time can change this. If the Apple TV can project the Mac onto a TV / Screen, surely that means technology isn't far away from being able to project computers to the monitor directly through similar technologies as the AppleTV and AirPlay.
Keyboard / Mouse - These days, you can get Bluetooth keyboards and mice. Bluetooth means not only no cables, but also no required 'receiver', merely a computer with Bluetooth capabilities.
Printers - These days most of the printers are WiFi Printers, only cable needed, is a power cable to the printer... no cables between computers and printer.

So do I see Apple being able to sell these Macs... definitely.
Do I understand why Apple chose to remove all ports except Headphones and USB-C? Yes particularly with the way technology is changing.

My only concern is that you have to buy the $90 (or whatever the price is) adapter to have different ports from the USB-C such as using my Old 64GB USB Thumbdrive etc.


Apple Watch
My favourite part of the night... Definitely looking to get myself one of them, that's for sure. However, I'll have to save up for it! lol.



Here's my review on it all, on YouTube: https://www.youtube.com/watch?v=oHrL3stwJ5A

Macbook "Pro": It isn't a Pro. It isn't designed to be a Pro.
Apple Watch: Enjoy your expensive notification centre lol

Watched the video, by the way, you are clearly passionate, although (constructive criticism) you should be more neutral; it felt like watching an Apple advert, rather than a review :P

[Andings]

Macbook "Pro": It isn't a Pro. It isn't designed to be a Pro.
Oops, my bad. Yeah but regardless if you compare features of Air to this new one etc, it's not as good.

[QUOTE=conservative;8347864]Apple Watch: Enjoy your expensive notification centre lol
True, initially it'll be like that, but as the Watch Ecosystem builds up, more amazing things will work on it.


Watched the video, by the way, you are clearly passionate, although (constructive criticism) you should be more neutral; it felt like watching an Apple advert, rather than a review :P
Thanks for your feedback.

[AgnesIO]

[QUOTE=conservative;8347864]Macbook "Pro": It isn't a Pro. It isn't designed to be a Pro.
Oops, my bad. Yeah but regardless if you compare features of Air to this new one etc, it's not as good.


True, initially it'll be like that, but as the Watch Ecosystem builds up, more amazing things will work on it.


Thanks for your feedback.

Yeah compare the Air to this and the Air looks like a powerful device :P

And you are probably right, my concern regarding the Watch is that by the time the ecosystem is truly awesome the next few generations will have been released!