Worldwide online community success Habbo Hotel opens its doors for Portuguese users

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Worldwide online community success Habbo Hotel opens its doors for Portuguese users

SÃO PAULO, Brazil / LISBON, Portugal, March 28, 2006 - HABBO HOTEL, one of the world's most popular online destinations for teenagers, has now opened a new virtual hotel for Portuguese users both in Brazil and Portugal. The Portuguese Habbo Hotel is number 18 in the global chain of Habbo virtual communities.

Habbo Hotel is a virtual meeting place and a game environment aimed at teens aged 13 to 18. The attraction of Habbo Hotel is based on the camaraderie of a community and the opportunity for self-expression and creativity. Users join Habbo Hotel by creating a fully-customized online character called a Habbo. From there, users explore the many public areas, play a wide range of games, connect with their friends, decorate their own rooms, dance by the pool, and most of all: have fun by being creative.

Globally the Habbo Hotel concept has now been introduced in 18 countries on 5 continents. Currently Habbo Hotels attract over 5.4 million unique visitors per month and there are over 45 million Habbo characters created worldwide.

"We are really delighted to open up an own Habbo Hotel for Portuguese users," comments Simonetta Lulli, Regional Director, Sulake Corporation. "User generated content is the essence of Habbo Hotel and we hope that teens in Brazil and Portugal manage to make the new community as lively and interesting as in other countries. I�m confident that this will happen," Lulli continues.

Habbo Hotel is created and operated by Sulake Corporation, an interactive entertainment company that is specialized in developing, publishing and distributing multiplayer online communities and games, like Habbo Hotel.

In Brazil and Portugal Sulake works closely with its partners Abril, Clix and SuperPop in order to make the community experience as interesting and exciting as possible.

The Portuguese Habbo Hotel can be found at:
www.habbo.com.br
www.habbo.pt


For more information please contact:

Brazil: Ricardo Cianciaruso, Country Manager, Sulake Corporation, tel. +55 11 9602 7141, email: [email protected]
Portugal: Simonetta Lulli, Regional Director, Sulake Corporation, tel. +34 617420776, email: [email protected]

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